Revolutionizing Sleep Tracking: Our Partnership With A Leading Mattress Manufacturer

In a Nutshell

A top Japanese mattress and smart bedding manufacturer wanted to rethink how they understand sleep quality and customer preferences. We helped develop an AI-powered app that tracks sleep patterns, collects daily feedback, and provides actionable insights. The outcome was a 47% boost in their customer base and valuable data to drive better mattress designs.

47%
Increase in the customer base after the launch of the application

In a Nutshell.

A top Japanese mattress and smart bedding manufacturer wanted to rethink how they understand sleep quality and customer preferences. We helped develop an AI-powered app that tracks sleep patterns, collects daily feedback, and provides actionable insights. The outcome was a 47% boost in their customer base and valuable data to drive better mattress designs.

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Inside the Opportunity

  1. Sleep quality depends on factors like posture support, motion isolation, airflow, and mattress elasticity — but these are hard to measure and optimize without direct customer data. 
  2. Traditional mattress makers often rely on generic feedback or outdated methods that don’t capture how customers sleep.
  3. Our client wanted to use real-world sleep data and customer feedback to innovate and stay ahead in a competitive market.

Inside Innovature’s Thinking

  1.  We enabled users to set sleep goals and alarms, and track their sleep patterns overnight using AI algorithms.
  2. The enablement helped collect daily user feedback on sleep quality and comfort, consolidating all data into actionable reports for the client.
  3. This approach helped the client identify key pain points, categorize customer needs, and tailor mattress designs to real sleep behaviors.

Inside the Impact

47%

increase in customer base — showing strong market response

100%

detailed sleep reports including stages and waking episodes, helping design personalized sleep solutions

100%

faster product innovation driven by real customer insights

Client Overview

Our Client is a leading manufacturer in Japan producing smart coats & beds with simplicity, elegance, and the Zen aspect of harmony with nature, all essential components found in many of the Japanese platform beds. They are passionate about every piece of furniture they build, from the finest detail to the largest idea.

Problem Statement

Parameters such as posture support, motion isolation, airflow, & super elasticity significantly influence the sleeping comfort of an individual and thus contribute to the overall health of the individual using a sleeping mattress. A better understanding of how these parameters affect sleeping patterns will revolutionize the existing mattress manufacturing technology. This can be achieved by taking direct customer feedback and analysis of the sleeping patterns of the customers.

Our Solution

Innovature proposed an application that can monitor the sleep patterns of the user and generate sleep log reports through an alarm clock Integrated with Artificial Intelligence and feedback capturing system. The system enabled our clients to identify, categorize, prioritize and address their customer needs and pain points. The AI subsystem provided actionable insights on the customer preference and equipped them to innovative and design and customer-friendly mattresses. How the system works:

  • User Installs the applications and sets sleep goals and alarm
  • The system monitors the sleeping pattern
  • Application takes user feedbacks every day and gives actionable insights on how to improve the sleep
  • Provides the admin with actionable insights after consolidating the customer feedbacks, sleep patterns, and sleeping goals.

Client Benefits

The client experiences a significant benefit through a substantial 47% increase in their customer base, leading to expanded market reach and potential revenue growth. The availability of detailed reports on sleep stages, including their duration and frequency, empowers the client with valuable insights into sleep patterns. This enables them to develop personalized solutions and cater to specific sleep needs of their customers.

Additionally, the report on waking episodes, including their duration and frequency, provides crucial information for identifying and addressing potential sleep disturbances. We ensured to deliver the project on time. These benefits collectively contribute to the client’s growth, customer satisfaction, and successful project outcomes.

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Wahbe Rezek

Advisor, AI & Deep Tech

Wahbe, based in Amsterdam, has a solid background in project and IT change management, notably at the City of Amsterdam and ING. In 2019, he transitioned to become a Program Manager at ING’s Financial Markets division, specializing in AI. Since late 2022, Wahbe has founded Future Focus, offering AI advisory and implementation services, and assisting clients in maximizing the potential of artificial intelligence. Additionally, he serves as an Advisor-AI & Deep Tech at Innovature, where he provides strategic insights and guidance on cutting-edge AI technologies.

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Jesper Bågeman

Partner, Technology

Jesper is an IT enthusiast committed to driving positive change through technology. He leads with three core principles: fostering genuine partnerships with clients, integrating sustainability into operations, and prioritizing the empowerment and well-being of team members. Jesper’s dedication to these values ensures that he delivers impactful results.

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Tiby Kuruvila

Cheif Advisor

Tiby is a respected technology expert recognized for his contributions in project management and technology development. His dedication to technological advancement and client relationship management has established him as a valuable asset in driving business growth and maintaining customer satisfaction across various sectors.

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Meghna George

HR Manager

Meghna is dedicated to shaping HR practices and fostering a culture of growth and empowerment, steering Innovature toward a brighter future. With an impressive background in Human Resources, Meghna has successfully led HR shared services and managed the HRBP portfolio for large delivery units. Her expertise encompasses strategic planning, change management, and employee development, making her a pivotal force in driving organizational excellence.

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Unnikrishnan S

Vice President

Unnikrishnan brings a wealth of experience in delivering impactful software projects and implementing strategic technological initiatives. His comprehensive knowledge in project management, operations, and client engagement consistently yields significant results, making him a trusted leader in the field of IT.

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Gijo Sivan

CEO, Global

Gijo is based in Japan and possesses two decades of experience in modern web technology, big data analysis, cloud computing, and data mining. He plays a pivotal role in shaping the company’s global reputation, particularly within the Japanese IT industry, and brings extensive experience in sales, delivery management, partner management, operations, and technology consulting.

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Ravindranath A V

CEO, India & Americas

Ravindranath is a seasoned executive renowned for his global proficiency in IT strategy, infrastructure, and software services delivery. With a focus on innovation, he translates clients’ business concepts into actionable solutions across diverse industries such as banking, retail, education, and telecommunications.

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